Jack 9 Entertainment Unrolls Innovative Plan Giving the 30 Second Spot a Place to Live Online
Jack 9 Entertainment Unrolls Innovative
Plan Giving the 30 Second Spot a Place to Live Online
West Palm Beach, FL-
May 10, 2007 – Jack 9 Entertainment Inc announces today that its website, www.Jack9.com,
has created an innovative solution for airing the traditional and most often
produced, 30 second spot.The website airs exclusive and professionally
produced content targeted to males 18-34
and currently receives over 1,000,000
unique visitors per day will serialize the 30 second spot throughout pre,
mid and post rolls which are embedded into 6-8 minute clips.
“We have found a
formula that works, most importantly, for our member/viewers, but that also
caters directly to the ad agencies
that produce the 30 second spot,”
says Jack 9 President, James Marcellino.“We didn’t even have to reinvent the
wheel.We know most brand messages
aren’t fitting into the 5, 10 or 15 second morsels being offered elsewhere and
we know our viewers aren’t having a 30 in front of a 6-8 minute program.”
Jack 9 Entertainment plans to be
generating just over $1,000,000 per
month in advertising revenue on the website within the next four months.Inventory includes 12 channels with 15-20
programs per channel with an average of 7-12 6-8 minute clips per program.Each of the 6-8 clips will feature pre, mid
and post rolls from a single sponsor.This effectively gives www.Jack9.com
less clutter than even television with only 30 seconds of advertising per 6-8
of programming.
“This is Un-Television for the ‘guy’s guy’.Our viewers get sucked into 16 minute Mixed Martial Arts matches, 26 minute
long Afterhour Power programs and
epic extreme sports challenges like the 24 hour solo mountain bike challenge called
Montezuma’s Revenge,” says
Marcellino.“We’ve signed long-term contracts
with our content providers assuring that we will continue to be the exclusive
online presence of both library and new productions.”
Jack9 also offers
access to live events, like concerts and fighting matches, along with Web 2.0
tools that let users vote on contests, like the Miss Jack9 competition, or
upload video clips to other social networking sites. No matter if the content
is reproduced on YouTube, MySpace or some other venue, the
advertiser still collects viewer data. Think of it as reality TV with a social
media twist.
“Jack9 is a like
television mixed with interactive gaming
technology,” says Eric Darst, the programming mind behind Jack9.com. “But it’s the back end that’s
so powerful for advertisers. Our proprietary technology profiles visitors and
gives them the content they want – and the advertising that matches.”
Jack9.com is an IPTV
Un-Television Network aimed at delivering viewers exclusive and
professionally produced broadcast quality programming geared to men 18-34.It can be accessed via broadband connection
and is free to watch and use.www.Jack9.com is currently in version 2.0 and
has plans to roll our advanced metrics and Web 2.0 capabilities summer
2007.
